Did you know that the first stop sign was invented in the year 1915? Have you ever wondered what brought about the need for sign usage in the first place? There was definitely a need to convey communication to a specific target group at all times without the communicator necessarily having to be there. Nowadays, the use of signage has become a trend in stores, malls, and supermarkets to guide customers on where to find products and probably offer more information about the items themselves.

Advertising is the lifeblood of your business, and without effective marketing you will not attract new customers to sustain your enterprise. There are traditional methods of advertising such as radio spots, TV commercials and newspaper inserts, but these can be quite expensive, especially for a smaller business. Why not think about signwriting as a way to draw more people to your business? If you aren't familiar with this method of advertising, read on for examples of what you can do with the help of a professional signwriter.

A-frame signs remain an effective form of advertising that can attract attention in busy streets, where shoppers are sometimes in too much of a rush to even notice businesses that have been around for years. Following are some points to consider when creating an effective A-frame sign. The Function Or Message The first thing to think about is the function of the sign or the message you're conveying. Is your sign just simply announcing the presence of your business, saying 'here we are'?